What is digital marketing: basic tools, channels and metrics

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Tweet Hunter for Effective Twitter Blogging
A content management and analytics tool for Twitter that uses artificial intelligence to optimize account management strategies and increase audience engagement.

AI tool Tweet hunter
An example of regular selections of tweets based on the user's interests. Source: official website of the service
The service helps you create content, offers daily tweet ideas, adds keywords, and uses the TweetPredict feature to assess the potential effectiveness of tweets. It can schedule tweets and broadcasts, save drafts, and determine the optimal time for publication.

Price: from $49 per month
Free version: 7 days

SEO optimization
The services below use AI to collect keywords and immediately add them to the text or analyze the finished text for keyword content.

Scalenut for Keyword Research
The tool helps you quickly collect keywords for your niche and create a content management plan to be at the top of search results.

AI tool Scalenut
Working with keywords within the service. Source: official website of the service
Scalenut has four modules: analytics, SEO optimization, content production, and creative copywriting. The last two use AI technologies. Content production uses natural language recognition technologies to create SEO content and recommends ideas based on frequent queries. And the copywriting tool offers 40+ AI templates for different types of text.

Cost: from $18 per month
Free version: yes

What is digital marketing: basic tools, channels and metrics
Surfer SEO for Performance Analysis
The service evaluates keywords, title structure, text volume, uses semantically relevant terms. It also gives recommendations on meta tags, links and texts, helps improve the quality of content.

An example of working with AI tools within the service. Source: official website of the service
The platform uses AI tools to check the uniqueness of content and give advice on text optimization. However, the service may not take into account market features and changes in search engine algorithms, and does not always provide accurate data.

Cost: $89 per month or $69 for an annual subscription.
Free version: No

Design and video
Use these services to create unique images and videos on demand for your website, articles or advertising.

DALL-E 3 for creating an image from a text description
A free version of the DALL-E neural network from OpenAI. The usa email list service generates unique images based on a text request. You can set the resolution and style of the images, for example, minimalism.

The output result of the AI ​​tool DALL-E
Image generated by user request: elegant crystal bowl full of sparkling glass cherries. Source: official website of the service
AI technologies help analyze the request text and create images based on the received data.

Cost: $20 with DALL-E subscription
Free version: 10 generations per day

AiClips for video generation
Helps to create a video from scratch on a given topic or using a ready-made template. The service quickly creates a video sequence on a selected topic, adds subtitles and posts it on social networks.

The platform uses an AI model to recognize the request, create unique images, transcription and voiceover in six different voices of speakers.

Price: $9 per month for 7 clips
Free version: yes

RunwayML for fast editing and image processing
The service uses AI-based tools to work with existing materials. Here you can create videos and images on request from sources and remove unnecessary objects from the frame.