Say a word about the poor pirate...

[bartubjot@neko2.net]

The Birth of a Wave
Anti-piracy actions by the state and large media companies are
one of the traditionally "hot" topics on the Internet. Interest in it sometimes fades, sometimes
flares up with new force.

If we follow the dynamics of this interest, especially in connection with the recently
adopted law No. 187-FZ, we can draw several conclusions regarding
how much this law does not suit RuNet users.

At the very beginning of June, interest in this topic was quite weak. Daily
mentions of the word "anti-piracy" in Russian-language blogs did not exceed three
dozen per day. The background indicator, close to the level of statistical
error, was replaced from time to time by a slight rise, similar to
what happened on June 3, when RuNet users discussed the news about
the American development of anti-piracy chips for tablets and smartphones. Such
waves, as a rule, quickly raise interest in the topic several times (June 2 -
23 mentions; June 3 - 166 mentions according to Yandex.Blogs statistics), and then
slowly fade away over 3-4 days.

At the same time, discussions of the anti-piracy bill on the Internet began a long time ago,
not even at the beginning of June - an updated draft of amendments to it was presented at
a meeting of a special working group in the State Duma on May 28. RuNet was not
silent (it is never silent about anything), but
there was no outstanding noise either.

This continued until the Russian Association of Electronic
Communications (RAEC), which includes the largest companies in the Internet industry,
publicly criticized the proposed bill and announced the preparation of
an alternative version.

The PR departments of these companies event planner email database list worked, or readers finally became interested
in the topic of a potential confrontation between RAEC and the Duma, but the number of mentions
jumped from 38 (June 6) to 145. Also not much - at the level at which RuNet
perceives any news that stands out from the general information background, but does not
directly affect it. The next day, the number of mentions decreased
to 136, and on the eighth, Sunday, it fell to 21 mentions - even
below the background values, not spurred by foreign news about special
chips. Monday and Tuesday, pre-holiday days, interest remained in the region of
106-128 mentions, on June 12 it fell again to background values, and on the 13th it again
returned to a "slightly warm" state of 124 mentions.

At first glance, this is a routine and unremarkable activity, but on June 14,
when the State Duma adopted the bill in the first reading, the number of
informed RuNet users was already enough for the wave to jump
to 1,345 mentions of the word "anti-piracy" per day - that is, 10 times. From
May 28, when the bill was presented, to June 14, it was mentioned in articles
in online media 29 times, and in blogs, there were 250 mentions less than on the 14th,
in one day. Thematic articles let us down a little with the efficiency -
there were slightly fewer of them than in the previous 17 days, but not significantly.



Table of mentions of the anti-piracy law by day.

The next day, June 15, showed a decline in the wave, to 987 mentions.
The main reason was not so much the law itself, but the reaction to it from
users of the social network VKontakte, who began to massively
rename compositions to save them from impending deletion.

On the sixteenth and seventeenth, the number of mentions dropped to 510
and 595, respectively. The slight increase in thematic activity on June 17 is explained
simply by the fact that it was Monday.

On June 18, the wave continued to decline, to 399 mentions. At this
rate, it would have exhausted itself by the end of the week, but on June 19,
information appeared that the "anti-piracy law" would apply exclusively
to video products. RuNet responded to this with a surge of activity, increasing the number
of mentions to 697. However, the new reason quickly faded away - the next
day, relevance again dropped to 345.