Was there any prior market evaluation of other tools for this use case? What made these solutions different from the current one and why did you ultimately choose Shopware as your strategic partner?
As part of the strategic decision on whether and when to move to Shopware 6, we conducted an extensive market evaluation. This was not just about store systems or live sales tools, but about digital support along our entire sales process. There are a variety of tools that can be used along the B2B customer journey. In the end, the decisive azerbaijan telegram screening factor is the specific purpose of the solution and how it fits into the company's (infra)structure. For us, it was a decision between a "best of breed" strategy and a holistic solution. We’re persuaded to pursue the holistic path, as Shopware already offers a lot in its portfolio that we’re looking for and the open, innovative, hands-on mindset of the Schöppingen-based company also fits in very well with ours.
There’s so much happening around us at the moment that has a direct impact on our business. Besides the challenges, however, there are also many (small) opportunities that we can seize. We’re reluctant to be a first mover, but in this digitalization project, the courage and trust in strong partners paid off. And it's not just a question of compulsively wanting to leave a successful path. For us, it’s about cleverly linking the new digital possibilities with the successful existing processes and creating new potential for our customers and ourselves. To anyone who has the opportunity, we would recommend allowing this to happen and taking up the challenge with partners.
Thank you very much for your frank answers, Marcel. We look forward to continuing future success together with the Wortmann Group.