I’ll tell you which 5 newsletters were opened most often and why.
From this I derive 3 learnings that you can implement for your email marketing.
If you want higher open rates, more clicks and more sales from your newsletter, stick with it.
I'll show you how to do it.
Last year I wrote about 200 newsletters and sent them to about 6,000 subscribers.
That makes a total of 1.2 million emails sent.
So you see: I'm not just china telegram screening groping around in the dark here, but giving you very practical tips from my business.
And learning number 1 for your email marketing is:
Use famous names in your subject lines
(Worth reading: Become a blogger and earn money by writing .)
In fifth and fourth place in terms of opening rates were two newsletters that contained famous names.
In fifth place was the subject line “The truth about Karin Wess” with a 43% open rate.
The email with the subject line “Jörg Löhr unveiled” came in fourth place.
Should you also use these names in your newsletters?