Second, why don’t sales people like to post on WeChat Moments? In the business planning of enterprises, there is often such a line: Establish a sales material library through WeChat Moments community marketing to incubate low-intent customer leads, improve customer trust, and promote users’ active consultation and transaction. The idea is good, but few enterprises can really implement it. If you ask sales people why they don’t post on WeChat Moments, you will probably get these answers: No time to follow up on leads, force orders, make contracts, and fill in various materials.
All I think about every day is how to complete the japan code phone number performance and how to close the deal. Customers don’t know what to post on WeChat Moments; I am afraid of disturbing customers and being blocked. Customers only see marketing information and may block WeChat; There is no effect after posting. I have tried to post on WeChat Moments, but there was no consultation. Now there are so many messages in WeChat Moments that no one reads; I forgot to post and was busy replying to customer messages to schedule communication time, so I forgot to post when I was busy; The materials are not rich enough.
After the materials provided by the marketing department are posted, there is nothing to post. Maybe you emphasized the need to post on WeChat Moments at the morning meeting, and several sales people did so on the same day, but they stopped posting after two days.
Some teams know that posting on WeChat Moments is important, but since sales people don’t know what to post or how to post, they will arrange for the marketing department or sales operations or product operations or other positions to design WeChat Moments content for sales planning. But even if there is a dedicated person to create content, you will find that sales people still don’t like to post on WeChat Moments.