Google Shopping is a type of Google Ads campaign

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New product categories – this depends on how your campaigns are segmented. If you have all your products in one campaign, it will probably be enough to add the new products to an existing campaign. However, if you are starting to sell products from a completely different category, it may be better to create a separate campaign for them.
Promotions – If you have promotions running, it may be useful to consider new campaigns in Shopping. A new campaign will give you much more control over the traffic that is targeted to ivory coast phone number data specific product groups. For example, if you sell seasonal items, creating a campaign specifically to promote those items will give you much more control over how much money you allocate to the campaign and how your advertising is paying off.
PPC advertising on the content network
Content campaigns don’t have a good reputation among marketers because the visitors they generate are often in the early stages of the buying process and don’t convert as much. However, if set up correctly, they can be very beneficial . So you shouldn’t dismiss them completely until you have data to work with.

One reason to start a new Display Network campaign is to change your targeting. If you already have some campaigns running on the Display Network and want to target a different audience, I highly recommend creating a new campaign . This gives you more control over your bids and budget, and allows you to better organize your reports. For example, if you want to target past visitors to your website, or target an audience based on specific interests, always create a new campaign. Never combine it with something you already have running, or you’ll never know how your new audience is truly performing.