Users will then be able to choose how they receive recommendations and content. Platforms will also be confronted with their responsibility in promoting counterfeit products , particularly through dropshipping , which is very popular with influencers on social networks. Sales sites will now have to check the identity of their suppliers (KYBC, Know-Your-Business-Customer) before offering their products. The marketplaces of Amazon, Rakuten or Cdiscount among others will then no longer be able to be satisfied with the role of intermediaries.
Safer spaces for users Victims of cyberviolence will need france whatsapp number data 5 million to be better protected, among other things against the sharing of revenge porn , with immediate removal of content. SMEs will have more time to implement the new rules in order to support innovation in the digital economy. The DSA also requires greater control over how user data is used, and advertising based on sensitive data – such as religion or sexual orientation – will be banned .
Dark patterns aimed at “tricking” users through the UX interface will also be banned. To illustrate this measure, the European Parliament gives the example of platforms that will not have to push users to use their services by giving more importance to a particular choice or by encouraging the user to change their choice via pop -ups. Greater control of dangerous content and disinformation The largest platforms will have to assess and mitigate systemic risks , as well as submit to independent audits each year based on the risks they pose through the dissemination of illicit content, including disinformation.