Establish an internal promotion calendar

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To keep everyone informed and engaged with the strategy, it's important to set up an internal promotion calendar. This will help you coordinate your efforts and ensure everyone is aware of the latest updates and events.

For example, you could send out a weekly newsletter with the latest news and updates on your advocacy strategy. You could also hold regular meetings to discuss progress and adjust your strategy as needed.

Ensure executive support
Executive support is crucial to the success of any advocacy strategy. According to one study, 70% of consumers feel more connected to brands whose CEOs are active on social media. Involving executives in creating content and promoting the strategy will set the tone and motivate other employees to participate.

Ask executives to share their own experiences and insights on LinkedIn. Not only will this increase visibility of the strategy, but it will also show employees that the company is committed to advocacy.

Measure, report and adjust
To ensure your advocacy strategy is effective, it’s important to measure progress list of mexico cell phone numbers and adjust the strategy as needed . Use data to identify what’s working and what’s not, and make adjustments accordingly.

For example, you could measure the success of the strategy through the reach and engagement of posts, the conversion rate, and the number of leads generated. You can also conduct employee surveys to get feedback on the strategy and make adjustments as needed.

Measure advocacy metrics on LinkedIn
To evaluate the success of your LinkedIn advocacy program, it’s important to measure a variety of metrics. These can include conversion rate, active engagement, top contributors, post reach, earned media value, clicks, engagement, and the LinkedIn Social Selling Index.

These metrics will give you a complete overview of your strategy’s performance and help you identify areas for improvement. Use these metrics to make adjustments to your strategy and ensure you’re achieving your goals.