Improving UX for potential customers :
• Introduce product filters
• Add a price comparison tool
• Optimize the shopping cart
• Take care of the loading time of product subpages
• Conversion rate
• Time spent on site
• Number of subpages viewed
• Cart exit rate
Effective content marketing techniques :
• Create valuable guides
• Use keywords
• Publish expert articles
• Run a company blog
Remember that a low bounce rate in e-commerce is especially chinese overseas australia database important because it directly translates into sales. Regular bounce rate analysis will help you identify problems and implement improvements.
It is also worth paying attention to: • Landing page
quality • Consistency of the marketing message • SEO optimization • Adaptation to different groups of visitors.