A third of buyers come from recommendations, and the rest are brought in by advertising

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Ekaterina's friends started telling their acquaintances about the studio - this is how word of mouth started working, which still brings in 30% of customers. Many of those who received bouquets from SENTI Flowers as a gift became clients of the studio and now recommend it to others.

To attract new customers, Ekaterina advertises on psychologists' and businessmen's blogs and promotes herself through Yandex Business . She learned about the service when she added SENTI Flowers to Yandex Maps .

Ekaterina added information about the studio and photos of usa telegram data bouquets to her Maps profile, which Yandex Business then used to create ads
Ekaterina filled out a company profile in her Yandex Business personal account in 15 minutes
The owner of the flower studio filled out the profile herself. She added the studio's address, phone number, website, and opening hours. In the showcase of goods and services, Ekaterina posted photos of inexpensive bouquets that are bought most often, and added slightly more expensive items to them.