keeping in mind that we must keep the focus on the customer.

[suchona.kan.iz]

The digital transition process will involve: the creation of a digital data infrastructure, the incorporation of digital talent, the development of an omnichannel customer experience and a cultural change along with the cell phone number lookup philippines development of an experimentation mentality. To achieve all this, it will be necessary to invest in marketing technology to advance the digitalization process. This investment can be a headache, leading to numerous mistakes being made.



The main mistake would be to focus too much on the technology and not enough on the reason for its implementation. Therefore, we will describe the 5 marketing technologies that, we believe, would speed up the B2B digital transformation with focus and solve its most specific challenges.

Contents hide
1. Data Structuring – Big Data.
1.1. Why is Big Data important in B2B?
2. 2/ Artificial Intelligence and Automation
2.1. Why is artificial intelligence and automation convenient in B2B?
3. 3/ Augmented and virtual reality
3.1. Why is augmented and virtual reality ideal for B2B?
4. 4/ IOT. Internet of things.
4.1. Why is IoT useful in B2B?
5. 5/ Blockchain Technology
5.1. Why is it convenient to use Blockchain in B2B?
5.2. Conclusion
Data Structuring – Big Data .