How to work with a brand ambassador?
Posted: Thu Jan 23, 2025 7:57 am
Marek Kondrat (ING) – has been appearing in bank commercials for years. People often associate him only with this bank, and not with other roles he has played.
Ewa Chodakowska (KRUK) – represents not only her brand, but also luxury jewelry. She even has her own collection.
Robert Lewandowski – the football player has been appearing in this brand’s commercials for years, encouraging the use of its products.
Kuba Wojewódzki – his controversial behavior did not discourage Play gambling data korea from cooperating with him. The brand uses his image well and it brings results.
As you can see, people from all walks of life can become brand ambassadors . So you don't just have to have celebrity status. You also have to represent something more.
A properly designed contract is very important. The most important thing is to describe how the brand is to be promoted and represented. Of course, there must be a description of duties, as well as a definition of what behavior the ambassador should avoid and what products he cannot show.
Ewa Chodakowska (KRUK) – represents not only her brand, but also luxury jewelry. She even has her own collection.
Robert Lewandowski – the football player has been appearing in this brand’s commercials for years, encouraging the use of its products.
Kuba Wojewódzki – his controversial behavior did not discourage Play gambling data korea from cooperating with him. The brand uses his image well and it brings results.
As you can see, people from all walks of life can become brand ambassadors . So you don't just have to have celebrity status. You also have to represent something more.
A properly designed contract is very important. The most important thing is to describe how the brand is to be promoted and represented. Of course, there must be a description of duties, as well as a definition of what behavior the ambassador should avoid and what products he cannot show.