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Set your target audience, triggers, and viewing frequency

Posted: Sat Dec 21, 2024 4:13 am
by pappu634
Remove the default template image and add a unique one that matches your brand.
Change the style and color of the text to match your brand theme.
Change the color of the CTA button (make sure the color contrasts with the rest of the text colors so it stands out).
Include a link to a dynamic page (for example, add a link to the product page to direct visitors to make a purchase).

Pro Tip : Make sure the information you include is founder email lists specific as possible. For example, if you're offering a discount on specific products, be sure to specify which products are included in the promotion. If you need the customer to leave their emails to be notified about a promotion, it's helpful to provide a timeline. Potential customers are likely to respond better to concise, specific information.

Or if the goal of your popup is to increase conversions, including details about the payment options you accept and a high-level security promise can go a long way in encouraging customers to click on your popup.


Now that the design part is done and dusted, let’s move on to the most critical part: campaign optimization.

To get the most conversions (or signups), your popups need to be shown to the right audience at the right time, so you need to set your target audience and popup triggers.

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You can configure all of these metrics on the next page.


You can configure the metrics any way you like. For example, you can decide to have the popup displayed 5 seconds after a new visitor lands on the page.

You can also choose different settings for specific visitors. For example, you can set a popup to show to shoppers on mobile devices or to visitors of a specific gender only. You can even set triggers to show specific popups to shoppers in a specific location.

Poptin offers you several configuration options to ensure your campaign is as targeted as possible to maximize conversions or email signups.


The result depends on the goal of your campaign: pop-ups aimed at reducing abandoned carts will turn out completely different from pop-ups aimed at increasing email subscriptions.