Switching from an adaptive to a consultative sales
Posted: Sun Dec 22, 2024 8:52 am
In our experience, having offered B2B Marketing Services to many commercial networks, this is not the main feature.
The main thing is to develop the mindset of being a client specialist and not a product specialist. Understanding that your job is to help the client with whatever they need to be profitable over time with the product or other things.
model requires a lot of time and a significant effort in defining indonesia business email list priorities with a good segmentation exercise , for example, and independent research work with tools such as LinkedIn, for example.
Knowing the desired shopping experience very well leads us to the second need: close collaboration between Marketing and Sales to know and understand which interaction points the customer values.
With this in place, digital training is vital. Understanding how B2B SEO works and helping B2B SEO professionals get on the radar of their potential clients.
Knowing how to create a brand and research by interacting on social networks. Cooperating with Marketing in the development of relevant content and managing tools that add value (productivity calculators, comparisons, etc.).
The main thing is to develop the mindset of being a client specialist and not a product specialist. Understanding that your job is to help the client with whatever they need to be profitable over time with the product or other things.
model requires a lot of time and a significant effort in defining indonesia business email list priorities with a good segmentation exercise , for example, and independent research work with tools such as LinkedIn, for example.
Knowing the desired shopping experience very well leads us to the second need: close collaboration between Marketing and Sales to know and understand which interaction points the customer values.
With this in place, digital training is vital. Understanding how B2B SEO works and helping B2B SEO professionals get on the radar of their potential clients.
Knowing how to create a brand and research by interacting on social networks. Cooperating with Marketing in the development of relevant content and managing tools that add value (productivity calculators, comparisons, etc.).