SEO for Beginners- The expert interview on the 1x1 of search engine optimization
Posted: Thu Jan 30, 2025 4:33 am
Daniel, to start with, can you perhaps explain to us in a few sentences what SEO actually is?
SEO stands for Search Engine Optimization . It is an exciting sub-discipline of online marketing . SEO includes all measures that help ensure that a website is displayed on the first page of Google's organic rankings for a specific search term.
The big difference to paid placements ( SEA or Adwords) is that organic placements are free. While ads are available at the push of a button, SEO measures only bahamas telegram screening take effect after weeks or months. The big advantage: They bring interested visitors, even if there is no budget for marketing at the moment.
And who do you think should be concerned with SEO and who shouldn’t?
Anyone who cares about being found on the Internet. Small businesses in particular have the opportunity to get in touch with their target group free of charge and position themselves as experts in their field.
SEO is a measure that requires intelligence and manpower, so the owner/manager should at least be involved to provide the necessary resources.
If you only commission an intern to implement the project, you shouldn't be surprised if it doesn't work out. A half-hearted approach rarely brings the desired success.
Most of our customers are small companies without a specific IT focus. What do you think are the top SEO tips that everyone can easily implement? And why are these SEO measures important and effective?
First of all, your website must be seen as a marketing and sales representative and not as a digital business card. When it comes to implementation, I think these five factors can make a big difference.
SEO stands for Search Engine Optimization . It is an exciting sub-discipline of online marketing . SEO includes all measures that help ensure that a website is displayed on the first page of Google's organic rankings for a specific search term.
The big difference to paid placements ( SEA or Adwords) is that organic placements are free. While ads are available at the push of a button, SEO measures only bahamas telegram screening take effect after weeks or months. The big advantage: They bring interested visitors, even if there is no budget for marketing at the moment.
And who do you think should be concerned with SEO and who shouldn’t?
Anyone who cares about being found on the Internet. Small businesses in particular have the opportunity to get in touch with their target group free of charge and position themselves as experts in their field.
SEO is a measure that requires intelligence and manpower, so the owner/manager should at least be involved to provide the necessary resources.
If you only commission an intern to implement the project, you shouldn't be surprised if it doesn't work out. A half-hearted approach rarely brings the desired success.
Most of our customers are small companies without a specific IT focus. What do you think are the top SEO tips that everyone can easily implement? And why are these SEO measures important and effective?
First of all, your website must be seen as a marketing and sales representative and not as a digital business card. When it comes to implementation, I think these five factors can make a big difference.