Review the data thoroughly based on these two criteria
Posted: Sun Feb 02, 2025 10:18 am
Look at the backlinks:
Collect link data using tools like Moz's Open Site Explorer (free options available) or Ahrefs (paid service).
How many links are there?
How high is the domain authority?
Where do most of the backlinks come from?
Does your competitor rely heavily on digital PR or media reach?
Are there many entries in local directories ?
5. Once you have gathered the norway whatsapp data data, review it from a content strategy perspective:
Does everything work together harmoniously or does the connection between the channels seem inconsistent?
What about cross-promotion of content?
Do you recognize what the goals of the content strategy are?
Are these goals achieved?
Repeat the process for different competitors and finally for your content. Ultimately, you want to compare the content with each other. The number of competitors you check depends on you. Experience shows that three is enough, because that's a lot of information.
Where does your competitor (or you) need to catch up? What is the competition doing that you are not doing? What should you add to the website? For example, you could expand testimonials with images or videos, or replace best practice PDFs with a landing page for a case study.
What competitive advantages do you or your competitor have? If no one in the competition set has a good blog, that could be a big competitive advantage. If everyone has text testimonials, video testimonials might work better.
Go through each section and create an action list based on these two questions. This is the beginning of your strategic plan that you will use to make your content more competitive. Start taking action to fill in the gaps and get a couple of steps ahead of your competition.
Collect link data using tools like Moz's Open Site Explorer (free options available) or Ahrefs (paid service).
How many links are there?
How high is the domain authority?
Where do most of the backlinks come from?
Does your competitor rely heavily on digital PR or media reach?
Are there many entries in local directories ?
5. Once you have gathered the norway whatsapp data data, review it from a content strategy perspective:
Does everything work together harmoniously or does the connection between the channels seem inconsistent?
What about cross-promotion of content?
Do you recognize what the goals of the content strategy are?
Are these goals achieved?
Repeat the process for different competitors and finally for your content. Ultimately, you want to compare the content with each other. The number of competitors you check depends on you. Experience shows that three is enough, because that's a lot of information.
Where does your competitor (or you) need to catch up? What is the competition doing that you are not doing? What should you add to the website? For example, you could expand testimonials with images or videos, or replace best practice PDFs with a landing page for a case study.
What competitive advantages do you or your competitor have? If no one in the competition set has a good blog, that could be a big competitive advantage. If everyone has text testimonials, video testimonials might work better.
Go through each section and create an action list based on these two questions. This is the beginning of your strategic plan that you will use to make your content more competitive. Start taking action to fill in the gaps and get a couple of steps ahead of your competition.