Here are a few ways to (not) participate
Posted: Tue Feb 04, 2025 6:18 am
Before executing your campaign, be sure you understand how you will track its success. Results will help inform future marketing efforts.
Split test email subject lines, track the success of discount codes, understand Shopify Analytics, and use UTMs to track referral sources to your sale collection or landing page.
When your deal expires, look at belgium telegram screening the results. Was it worth it? What worked? What didn’t?
? TIP: Have a follow-up strategy to keep existing and new customers engaged beyond BFCM.
Many merchants elect to not participate in Black Friday or Cyber Monday in a traditional way or even at all. When we visited merchants across North America, we discovered that small businesses approached the weekend much differently than their massive chain counterparts.
Small Business Saturday
This Saturday focuses on supporting small businesses—almost the antithesis to the winding lineups outside of Best Buy. Appeal to consumers looking to support small and local businesses for their holiday shopping. Tell your brand’s story in your campaigns.
Split test email subject lines, track the success of discount codes, understand Shopify Analytics, and use UTMs to track referral sources to your sale collection or landing page.
When your deal expires, look at belgium telegram screening the results. Was it worth it? What worked? What didn’t?
? TIP: Have a follow-up strategy to keep existing and new customers engaged beyond BFCM.
Many merchants elect to not participate in Black Friday or Cyber Monday in a traditional way or even at all. When we visited merchants across North America, we discovered that small businesses approached the weekend much differently than their massive chain counterparts.
Small Business Saturday
This Saturday focuses on supporting small businesses—almost the antithesis to the winding lineups outside of Best Buy. Appeal to consumers looking to support small and local businesses for their holiday shopping. Tell your brand’s story in your campaigns.