To track ad performance in web analytics tools, each ad should have its own URL parameters " UTM tags ". These will help you tie individual ad visitors to their long-term on-site or in-app behavior.
You can use my Advertising UTM spreadsheet to generate organized UTM tags.
This is the last piece of text you can include in your ad. Of all the text components, this is the least read by your audience. So don’t put your most important selling points here.
My advice is to use this field to address major product austria mobile database objections that you know will impact conversions. Otherwise, if you don’t have anything key to say, leave this section blank so the rest of your ad’s text gets more attention.
News Feed Ads: CTA Button
This is the button at the bottom of the ad that people click to visit your website. They can also click the ad's image, which is more common.
Generally speaking, you should only use “Learn More” and “Buy Now” CTA texts. Use “Shop Now” only if you’re an e-commerce site. All other CTA texts convert worse.
Monitor advertising effectiveness
We have completed the ad setup.