Send Time Optimization: In addition to the best channels, marketing automation allows you to push marketing so that campaigns are delivered at times when customers are most likely to interact. Timing is key.
There are some common processes you can apply marketing automation to:
Website Visitor Mapping - Understand who is thailand telegram visiting your website
Email Marketing - Automatically send emails targeted to specific audiences
Website and Content Optimization - Consider A/B testing your landing pages to find out which version converts best
CRM - Build a rich customer base
Social Media - Schedule social media posts
Contact - Chatbots that answer the most common questions
Customer Journey (or Customer Journey)
With marketing automation, you can gain a deeper understanding of the customer journey or customer journey and customer experience. You can get a comprehensive view of the process from onboarding to actual purchase, and how customers subsequently experience the product or service.
Lead Generation
One of the most important components of any goal is lead generation. The first step that marketing automation can help with is encouraging prospects to interact with you so that they eventually become leads. You want people to visit your website and then take actions there, such as:
Subscribe to your newsletter
Download your eBook (in exchange for contact information)
Contact
All of these moments of contact can be recorded and linked to automated actions that can be taken later.
Lead Nurturing
The next step is lead nurturing, during which you build rapport with your leads. You can share valuable information through things like newsletters, blog posts, and eBooks.