First, you need to come up with an ad, then set a bid and select the channels to place it (manually or let it be done automatically). The ad itself includes three components: a title with a hyperlink, text and a button that you can click to go to the channel, bot or post in the feed. It seems simple. And it really is – using the platform is not difficult at all. However, there are still some things to consider.
First of all, you need to pass the channel moderation. If you buy advertising through an intermediary, permission must be provided by him.
Then you need to top up your advertising account balance. When choosing the first placement method, it is not necessary to top up €1 million right away – the budget can be spread over a year. As for intermediaries, each has its own conditions. Some claim that you can start literally from scratch. Details should be clarified directly with the service.
If in your account settings (you can go there by clicking bahrain cell phone number list on your avatar) the Edit account info section is not filled in, enter your company information there.
Then go to the main menu of the Telegram Ads platform and click Create a new ad.
Next, enter the advertising message. In addition to the title, text and link, you will need to write a name. It will be visible in the advertising account (not shown to users).
You also need to specify:
Daily views limit per user. You can set how often during the day the user will see your ad (from one to four times);
CPM rate in Euro. Currently the minimum value is €1.5;
budget in euro (Current Budget in Euro). It is created by transferring a certain part or the entire budget to a separate ad (there can be several of them). When the budget runs out, the ads will stop showing – you will need to top up your balance;
token for advertising labeling (Other Information). You need to be given a token by the ORD (advertising data operator). Then you need to enter it in the settings field. When cooperating with intermediaries, some do the labeling themselves. Then this section can be left blank.
You can then click Preview Ad to see how the ad will look.