This scheme is one of many
Posted: Sat Feb 22, 2025 5:52 am
That can be used to work with a buyer, leading him to a purchase. RTB media advertising is one of the key elements in the chain, so it should not be neglected. Some people believe that the statement that advertising in YAN is media is true, but this is not entirely true, because they are programmed to perform different tasks. The goals of media advertising? Media advertising introduces the user to the product and attracts his attention, while YAN works with those users who already have an idea about the product and only pushes them to buy.
But if you do not use media that warms up the panama cell phone number list client, then contextual advertising simply may not work. A media advertising campaign increases demand and generates interest among users, while a contextual advertising campaign is aimed at those who are already interested in the product. They also differ in settings. Yandex Direct media advertising is configured for new users who do not even know about the existence of your product, and contextual advertising filters the results of the former. Direct media advertising can provide you with a flow of new users and significantly expand your customer base.
What are the payment methods for media advertising? In order for the payment to be counted, the Yandex ad must be shown more than 50% and be in the visibility zone for more than 2 seconds; for everything else, there is no payment. Media advertising is also placed in Yandex or Google's own projects. The services, using the targeting settings, show advertising only where it is appropriate, without wasting the invested funds. In the media advertising options, it is possible to set up brand protection from unfavorable content and show only where the user needs it.
But if you do not use media that warms up the panama cell phone number list client, then contextual advertising simply may not work. A media advertising campaign increases demand and generates interest among users, while a contextual advertising campaign is aimed at those who are already interested in the product. They also differ in settings. Yandex Direct media advertising is configured for new users who do not even know about the existence of your product, and contextual advertising filters the results of the former. Direct media advertising can provide you with a flow of new users and significantly expand your customer base.
What are the payment methods for media advertising? In order for the payment to be counted, the Yandex ad must be shown more than 50% and be in the visibility zone for more than 2 seconds; for everything else, there is no payment. Media advertising is also placed in Yandex or Google's own projects. The services, using the targeting settings, show advertising only where it is appropriate, without wasting the invested funds. In the media advertising options, it is possible to set up brand protection from unfavorable content and show only where the user needs it.