Does Your Brand Need Google My Business?
Posted: Mon Dec 23, 2024 9:47 am
Content
What is Google My Business
How Google My Business Works
Possibilities
Do all companies need this tool?
Resume
The Internet is a dynamic space. The number of social media users is growing, the share of mobile traffic is increasing, the ratio of Google and Yandex search in RuNet is changing. If at the telegram db search beginning of 2018 their popularity was approximately at the same level, today there are 11% more Google users.
In 2018, there were three major updates to Google's core ranking algorithm: in March, April, and August. Each of them consisted of several components, but they were united by one common trend: the increasing influence of high-quality and constantly updated website content on its positions.
Basic ranking factors in Google continue to work: page optimization, site usability, link mass. Today we will tell you about one of the simplest and at the same time effective promotion tools in this search engine — Google My Business.
Don't waste your advertising budget
The call tracking and end-to-end analytics service will show the effectiveness of each source in terms of “from click to sale”.
Get a consultation
What is Google My Business
Google My Business is a service where you can create and maintain a page about your company for free. As a result, you will get a company card with full information: from the address to the rating, news and 3D tours. It is published on the Google map and becomes available in Google search. It will be seen by users who search for your or similar businesses.
How Google My Business Works
In order for your business to be listed on Google My Business, it must have a physical address. This is currently a requirement, but this may change in the near future: Google has begun testing a new feature that will allow you to register a business and specify the date of the future opening of the establishment.
1. Registration
Use an account that is already linked to Google AdWords and Google Analytics, this will make it much easier for you to track statistics in the future.
Your organization may already be published on Google Maps, even though you did not do it. This is normal, Google places information about everyone
. Just select the desired organization and click "I am a company owner". Then fill out and submit the proposed form.
What is Google My Business
How Google My Business Works
Possibilities
Do all companies need this tool?
Resume
The Internet is a dynamic space. The number of social media users is growing, the share of mobile traffic is increasing, the ratio of Google and Yandex search in RuNet is changing. If at the telegram db search beginning of 2018 their popularity was approximately at the same level, today there are 11% more Google users.
In 2018, there were three major updates to Google's core ranking algorithm: in March, April, and August. Each of them consisted of several components, but they were united by one common trend: the increasing influence of high-quality and constantly updated website content on its positions.
Basic ranking factors in Google continue to work: page optimization, site usability, link mass. Today we will tell you about one of the simplest and at the same time effective promotion tools in this search engine — Google My Business.
Don't waste your advertising budget
The call tracking and end-to-end analytics service will show the effectiveness of each source in terms of “from click to sale”.
Get a consultation
What is Google My Business
Google My Business is a service where you can create and maintain a page about your company for free. As a result, you will get a company card with full information: from the address to the rating, news and 3D tours. It is published on the Google map and becomes available in Google search. It will be seen by users who search for your or similar businesses.
How Google My Business Works
In order for your business to be listed on Google My Business, it must have a physical address. This is currently a requirement, but this may change in the near future: Google has begun testing a new feature that will allow you to register a business and specify the date of the future opening of the establishment.
1. Registration
Use an account that is already linked to Google AdWords and Google Analytics, this will make it much easier for you to track statistics in the future.
Your organization may already be published on Google Maps, even though you did not do it. This is normal, Google places information about everyone
. Just select the desired organization and click "I am a company owner". Then fill out and submit the proposed form.