Multichannel experiences
Posted: Sun Apr 20, 2025 4:03 am
It's not just customer service that can be conveniently “inserted” inside your packages thanks to a QR code.
If you have an online (or offline) business, you know how important your customers' reviews and feedback are. And you probably know just as well how challenging it is to capture their attention after the purchase to ask for a few minutes of their time to leave a review.
It becomes much less of a hassle, however, if you include a QR code inside your packages that takes your customers directly to a review page, either internal or external to your website.
Multi-channel selling is an extremely functional marketing strategy that allows you to connect, among other things, the offline world of your business with the online one, and QR codes can integrate perfectly into this type of experience.
Imagine for example a customer who enters your physical store, sees a product that interests him, but unfortunately the color or size he wants is out of stock. At that point he can decide to opt for another type of product (difficult) or abandon your store (much more likely).
But what happens if next to that product he finds a QR code? At vietnam email list that point he can scan it in a few seconds with his smartphone, and immediately find himself on your ecommerce, where there is still availability of that size or color he was looking for.
Sure, they can always choose to leave your store, but there is a good chance they will decide to complete their purchase directly on your online store!
Plus, a QR code displayed in your store window will allow passers-by to access your online store even during closing hours!
qr code reader
Phygital Advertising
Why rack your brains over what to write on your new billboard when you can make it instantly eye-catching with phygital and spark the curiosity of passersby with a giant QR code?
Anyone passing by your billboard will only have to frame it with their smartphone to immediately view the page to which you want to direct traffic.
Definitely more effective than a traditional advertisement, right? And it has an incredible added value: it allows you to calculate the ROI on that billboard, information that you would not otherwise have access to.
If you have an online (or offline) business, you know how important your customers' reviews and feedback are. And you probably know just as well how challenging it is to capture their attention after the purchase to ask for a few minutes of their time to leave a review.
It becomes much less of a hassle, however, if you include a QR code inside your packages that takes your customers directly to a review page, either internal or external to your website.
Multi-channel selling is an extremely functional marketing strategy that allows you to connect, among other things, the offline world of your business with the online one, and QR codes can integrate perfectly into this type of experience.
Imagine for example a customer who enters your physical store, sees a product that interests him, but unfortunately the color or size he wants is out of stock. At that point he can decide to opt for another type of product (difficult) or abandon your store (much more likely).
But what happens if next to that product he finds a QR code? At vietnam email list that point he can scan it in a few seconds with his smartphone, and immediately find himself on your ecommerce, where there is still availability of that size or color he was looking for.
Sure, they can always choose to leave your store, but there is a good chance they will decide to complete their purchase directly on your online store!
Plus, a QR code displayed in your store window will allow passers-by to access your online store even during closing hours!
qr code reader
Phygital Advertising
Why rack your brains over what to write on your new billboard when you can make it instantly eye-catching with phygital and spark the curiosity of passersby with a giant QR code?
Anyone passing by your billboard will only have to frame it with their smartphone to immediately view the page to which you want to direct traffic.
Definitely more effective than a traditional advertisement, right? And it has an incredible added value: it allows you to calculate the ROI on that billboard, information that you would not otherwise have access to.