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New Schema.org Markup for Voice Search

Posted: Mon Apr 21, 2025 5:24 am
by rifat28dddd
Speakable: Anna Maria von KentzinskyAnna Maria von Kentzinsky | August 14, 2018
Voice search is becoming increasingly important for website operators and SEOs. The new Schema.org markup "Speakable" is intended to enable the Google Assistant to verbally reproduce website content on demand.

More and more people are using their smartphones or smart speakers finland cell phone number list like Amazon's Alexa or Google Home to conveniently access information or conduct transactions using voice commands. These questions range from questions about the weather to news, recipes, instructions, and directions to product information. Schema.org and Google now have a real answer: Speakable. Speakable enables Google's intelligent voice assistant to read appropriately tagged website content aloud.

When a user asks the Assistant, "Hey Google, what's the latest news about Voice Search?", the Assistant will scan the news section for results, read a snippet of a relevant news article, and also provide the source's name. At the same time, the Assistant sends the source and two additional reports on the requested topic to the user's smartphone.

Currently, Speakable is only available to news service providers in the US. Searchengineland reports that Google plans to roll out Schema.org markup to additional countries and languages ​​once a sufficient number of publishers have integrated the markup into their websites.