Traditional and digital media: how to work together?
Posted: Mon Apr 21, 2025 9:59 am
We know that new technologies have allowed companies to create much more targeted and assertive marketing strategies. However, traditional media still plays a fundamental role in reaching an audience that often does not have access to the internet or that also consumes this type of media.
Therefore, both options have numerous portugal mobile database and some disadvantages, which must be taken into consideration when planning the organization's marketing tactics.
Therefore, this article will talk a little more about these two types of media, highlighting their importance, disadvantages and how we can work them together. Check it out!
What is traditional media?
Traditional media are those that we have always had access to. They are conventional one-way communication channels, meaning that it is not possible to interact with their content. In them, the public is exposed to advertisements directly.
Therefore, both options have numerous portugal mobile database and some disadvantages, which must be taken into consideration when planning the organization's marketing tactics.
Therefore, this article will talk a little more about these two types of media, highlighting their importance, disadvantages and how we can work them together. Check it out!
What is traditional media?
Traditional media are those that we have always had access to. They are conventional one-way communication channels, meaning that it is not possible to interact with their content. In them, the public is exposed to advertisements directly.