Black Friday: 5 Tips to Boost Your eCommerce Sales
Posted: Thu Jan 02, 2025 9:58 am
The answer is simple: the ongoing pandemic has completely changed people's purchasing habits. As Statista research shows, the lockdown effect in Italy has generated an increase of over 1.3 million new online consumers in just half a year.
The period of uncertainty we are experiencing makes all activities more difficult, including (probably) what will be the time of Christmas shopping. With the sword of Damocles of further lockdowns always lurking, most purchases will definitely be registered online and will presumably be brought forward by a month.
The events of November will therefore be great opportunities france phone number list for online shopping. But be careful! If you have an eCommerce it is better to prepare yourself so that your site works at its best, as well as your advertising strategy .
If you don't know where to start, here are some useful tips that can help you plan a good communication plan.
Black Friday: 5 Tips to Boost Your eCommerce Sales
5 useful tips
Have you been thinking about emails, opt-in forms, and landing pages to promote yourself? They are a great idea. But to really increase the impact of these tools, you need to connect them all with an integrated content strategy to really increase sales.
1. Let your audience know you care
It’s important to let your subscribers and visitors know that the holiday season is upon us. In addition to humanizing your brand, sharing regular emails primes readers to keep you top of mind . This increases the likelihood of a successful sale. Here’s an example:
The period of uncertainty we are experiencing makes all activities more difficult, including (probably) what will be the time of Christmas shopping. With the sword of Damocles of further lockdowns always lurking, most purchases will definitely be registered online and will presumably be brought forward by a month.
The events of November will therefore be great opportunities france phone number list for online shopping. But be careful! If you have an eCommerce it is better to prepare yourself so that your site works at its best, as well as your advertising strategy .
If you don't know where to start, here are some useful tips that can help you plan a good communication plan.
Black Friday: 5 Tips to Boost Your eCommerce Sales
5 useful tips
Have you been thinking about emails, opt-in forms, and landing pages to promote yourself? They are a great idea. But to really increase the impact of these tools, you need to connect them all with an integrated content strategy to really increase sales.
1. Let your audience know you care
It’s important to let your subscribers and visitors know that the holiday season is upon us. In addition to humanizing your brand, sharing regular emails primes readers to keep you top of mind . This increases the likelihood of a successful sale. Here’s an example: