Google Guaranteed: What You Need to Know for Your Home Services Business
Posted: Sun Jan 05, 2025 10:30 am
While it is still a new concept, the Google Guarantee is quickly staking its claim as an internet advertising game-changer. In 2018, the popular search engine celebrated its 20th anniversary. Twenty years earlier, the world was a very different place. In 1998, Apple released the first iMac, Michael Jordan was playing basketball for the Chicago Bulls, and Google was born.
Fast-forward to the present, and Google is positioning themselves to be more than just the most utilized information source on the planet. Now they also guarantee the work of some of the local businesses you may hire.
Need to know more? Digital Shift has the latest information on the Google indonesia phone number list Guarantee and what it means for your home services business.
What Does the Google Guarantee Mean?
With the Google Guaranteed program, Google is making things easier for you. They have entered into the operation of vetting businesses on behalf of their users. Prior to this development, users were only seeing the businesses with the deepest pockets make it to the top of the page.
Now, Google wants to make sure the best-qualified business is showcased first and foremost. Google is making it clear how much they believe in the work of each business and their own robust vetting process. When you choose your preferred vendor for a job through the use of Local Services Ads, their work will be guaranteed by Google for up to $2,000.
In order to qualify for the Google Guarantee, a business must meet certain standards of reliability and commendable work. Remember, Google is guaranteeing that your business will be doing the job the right way for the customer. You can be certain they aren't offering this kind of guarantee on a hunch.
Developments like this are meant to bring value to both the businesses being advertised and the arena that is advertising them (Google). The program is also designed to do some of the lead generation work for you.
What Can My Business Expect from Google Guarantee?
Over the last eight years, various studies have done their best to quantify the value of being at the top of a Google search engine results page (SERP). While there's no data currently available on how the Google Guaranteed badge may increase click-through-rate (CTR), there's no doubt that it does offer an advantage and it's a clear win for the business in the top spot.
On Google's behalf, this proves that their hard work is paying off. The entire experience surrounding a visit to their website is to solve problems. Prospective customers come to Google to get connected with the answer to their questions, and they tend to find it at the top of the first page. On the customer's behalf, it shows that users are continually satisfied by their experience with Google. If they were not, the numbers would not be so immensely lopsided in their favor.
"The businesses in the (Google Guarantee) beta test have had drastic amounts of success with increased leads by 1800% when compared to other companies who are using other forms of advertising!" - OMGNational.com, 2018. With a Google Guarantee ad placement and that green checkmark under your business name, you can expect to see major growth in the effectiveness of your marketing to the target audience.
Your potential customers' peace of mind is being backed by the popular search engine with a consumer protection service. These people already associate their problem-solving process with Google being able to find them the answer. Now they are also going to recommend your business and guarantee the quality of the work you're going to do.
Who Stands to Benefit the Most?
The company spending top dollar for the top spot on Google Ads is usually the company with the deepest pockets. Becoming guaranteed will not affect their business success as much as it will for the small businesses in a local area.
When you're a small business owner, you hang your hat on keeping up a stellar reputation. Warm referrals are the best present a customer can give you because you don't have the big bucks to spend on high ad placements.
The tremendous benefit for those taking part in the Google Guarantee program is their exposure level will go above even the top spot in the Adwords display, leaving your competitors out of sight below. No business in their right mind would turn down such an opportunity. Every business wants to get more cost benefit out of their limited advertising budget and this is the ticket toward that goal.
Fast-forward to the present, and Google is positioning themselves to be more than just the most utilized information source on the planet. Now they also guarantee the work of some of the local businesses you may hire.
Need to know more? Digital Shift has the latest information on the Google indonesia phone number list Guarantee and what it means for your home services business.
What Does the Google Guarantee Mean?
With the Google Guaranteed program, Google is making things easier for you. They have entered into the operation of vetting businesses on behalf of their users. Prior to this development, users were only seeing the businesses with the deepest pockets make it to the top of the page.
Now, Google wants to make sure the best-qualified business is showcased first and foremost. Google is making it clear how much they believe in the work of each business and their own robust vetting process. When you choose your preferred vendor for a job through the use of Local Services Ads, their work will be guaranteed by Google for up to $2,000.
In order to qualify for the Google Guarantee, a business must meet certain standards of reliability and commendable work. Remember, Google is guaranteeing that your business will be doing the job the right way for the customer. You can be certain they aren't offering this kind of guarantee on a hunch.
Developments like this are meant to bring value to both the businesses being advertised and the arena that is advertising them (Google). The program is also designed to do some of the lead generation work for you.
What Can My Business Expect from Google Guarantee?
Over the last eight years, various studies have done their best to quantify the value of being at the top of a Google search engine results page (SERP). While there's no data currently available on how the Google Guaranteed badge may increase click-through-rate (CTR), there's no doubt that it does offer an advantage and it's a clear win for the business in the top spot.
On Google's behalf, this proves that their hard work is paying off. The entire experience surrounding a visit to their website is to solve problems. Prospective customers come to Google to get connected with the answer to their questions, and they tend to find it at the top of the first page. On the customer's behalf, it shows that users are continually satisfied by their experience with Google. If they were not, the numbers would not be so immensely lopsided in their favor.
"The businesses in the (Google Guarantee) beta test have had drastic amounts of success with increased leads by 1800% when compared to other companies who are using other forms of advertising!" - OMGNational.com, 2018. With a Google Guarantee ad placement and that green checkmark under your business name, you can expect to see major growth in the effectiveness of your marketing to the target audience.
Your potential customers' peace of mind is being backed by the popular search engine with a consumer protection service. These people already associate their problem-solving process with Google being able to find them the answer. Now they are also going to recommend your business and guarantee the quality of the work you're going to do.
Who Stands to Benefit the Most?
The company spending top dollar for the top spot on Google Ads is usually the company with the deepest pockets. Becoming guaranteed will not affect their business success as much as it will for the small businesses in a local area.
When you're a small business owner, you hang your hat on keeping up a stellar reputation. Warm referrals are the best present a customer can give you because you don't have the big bucks to spend on high ad placements.
The tremendous benefit for those taking part in the Google Guarantee program is their exposure level will go above even the top spot in the Adwords display, leaving your competitors out of sight below. No business in their right mind would turn down such an opportunity. Every business wants to get more cost benefit out of their limited advertising budget and this is the ticket toward that goal.