It is followed by the United Kingdom (99 billion), Japan (79), Germany (73) and France with $43 billion ( Business ).
16.- The Nielsen report provides a detailed breakdown of the most lucrative industries by country, with South Korea leading in fashion (77%) and the beauty industry (66%) while Japan (79%) excels in cultural products and Spain (67%) in travel ( Nielsen ).
17.- Every day, 2% of global products can be found on a UPS truck ( Shopify ).
18.- The US e-commerce market share is declining and is expected to fall to just 16.9% in 2020 ( Statista ).
19.- 57% of consumers made a purchase from a foreign seller last year ( Kinsta ).
20.- 53% of global purchases are made with a bank card, but this figure and the payment methods preferred by Internet users vary considerably depending on the region.
In this sense, Europeans prefer digital payment (56%) while 83% of consumers in India favor cash ( Shopify ).
50 key statistics for international SEO strategy - Payment methods
21.- The reasons for cart abandonment vary by country, although shipping costs and delivery speed are the main reasons mentioned. Except in Germany, where the fear of bank card fraud is paramount ( Pitney Bowes ).
22.- Business-to-business e-commerce sales will reach $12 billion in 2020 ( Frost And Sullivan ).
23.- Only 8% of companies in the global market do not translate any of their content ( Marketing Profs ).
24.- Companies that translate their content do so on average in eight different languages ( Marketing Profs ).
25.- 30% of marketers consider the cost and time required for translation as the main obstacles to localizing content.
26.- 20% cite the difficulty of maintaining an overall consistency greece mobile database in the message conveyed by their company ( Kwint Essentials ).
27.- Only 48% of the top 1000 companies in the Forbes 2000 ranking offer a choice of language on their main site ( IDMSpot ).
50 key statistics for international SEO strategy - Business behavior
28.- 80% of decision makers think that localizing their content is essential to penetrate new markets ( ShutterStock ).
29.- 71% of these same decision-makers admit to having seen their sales increase as a result of applying an International SEO strategy ( ShutterStock ).