What are they for and why are they so important?

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Social media content: generate engagement in 8 steps

Social media and customer success: in 2022, these two sectors will have to work together
As we said before, the cover photo is a large image located at the top of social media profiles or pages.

In fact, its main objective is to represent the essence of the user, uk phone number list whether natural or corporate.

In the business world, this image is a powerful ally in the search for engagement , to increase the credibility and reliability of businesses , as well as to attract more real followers.

In other words, by defining an interesting image that represents the brand and provides relevant information such as the slogan, promotions or discounts to visitors, the company can take a leap forward in its digital strategy and in reaching new audiences.

Therefore, we can use cover photos to meet 3 very specific objectives:

Delighting customers
This image serves as a promotional banner, thus enhancing the first contact of customers with your business. Therefore, it is possible to use it in several ways, for example: