Don't continue without having ROI in your strategy
Small note but always useful to give a clear reference to the work malaysian business email list to be done: ROI Marketing needs clear numbers to identify the return on investment . You can give up many aspects of your marketing activity, but not the return on investment. This is a pillar of your work.
How to Tell and Show ROI
There is another point to underline: the results must be defined and organized . Often those who deal with performance optimization and KPI monitoring – ROI is one of the most important – tend only to record the data and propose them in a cold, aseptic way. This is a starting point, without a doubt.
google data studio and roi marketing
An example of the templates available on Looker Studio for ROI Marketing.
But it is not enough . To obtain the best possible result we must work in order to interpret and use the data to understand, evaluate and optimize the path thanks to a continuous Deming cycle . This is possible with a work capable of organizing and showing the parameters.
This happens, for example, thanks to a customized dashboard like the one you can create with Looker Studio : you import parameters from third-party applications (such as Search Console or Google Analytics) or Excel or CSV spreadsheets and customize the data storytelling work for customers and collaborators.