The strips featuring Charlie Brown, Snoopy, Woodstock, Linus, Lucy and many other characters are made up of simple dialogues with hints of acid humor. Some people may even consider them pessimistic, but The Peanuts are genuine and always seek to address touching themes of human life in a way that ordinary individuals can identify with.
This is because, in addition to the cartoonist's talent for telling stories, the characters have very different personalities and therefore offer different perspectives to each other.
They all experience challenging situations that become good lessons. Today we invite you to learn about some of these teachings within the universe of Digital Marketing.
Peanuts' Wisdom Pills
Start being different
We know that to win over an audience we vietnam viral telegram need to position ourselves and produce content that is relevant. But what does it mean to be relevant these days? We believe that, like in this comic strip where Charlie Brown seeks a more personal tone with his girlfriend so as not to fail in his letter, the best way to make people find your material enjoyable and inspiring is to create it in a way that seems written especially for your audience!
What works today may not work tomorrow
If you've been around the world of Digital Marketing for a while now, you know that a lot has changed, especially when it comes to social media. The format of art, the volume or type of text, the way of communicating, and the tools used have all changed over the years, and it's necessary to try new approaches. This happens because audiences change their behavior, and consequently, the tools follow suit (quickly, by the way). In other words, we need to rethink what we create as well.
Lucy, in the midst of her sarcasm towards Charlie Brown, leaves the reminder that these changes will only be useful if they are evolutionary.
With planning it is easier to achieve results
There is no point in delivering any content just to have it done. In this cartoon strip where Snoopy receives the menu upside down, we also remember those very basic steps of Digital Marketing that are essential to obtain results: define keywords, identify the persona, develop editorials, etc. Deliver an “organized menu” to your audience, they will certainly “order”.
Learn to listen to the competition
Observing, reading and listening are important gifts in Digital Marketing. By following other work, especially that of your competitors, you can identify what your planning is and even what is not working. Do like Charlie Brown in the cartoon above!
Beware of ready-made formulas
Digital Marketing has never been so prominent. And now we have many people who claim to be experts, sell ready-made formulas for success, charge questionable prices and behave like Lucy in the comic strip. Therefore, study and learn as much as you can about what you do. Much of what works is also trial and error.
Adapt and learn from failures too
As mentioned in the previous paragraph, trying and learning will guide you to the best paths. There are times when we insist on producing something that ends up not working, just like Snoopy who stayed outside the house. So, with this lesson, you now know: did you test content or segmentation that didn't speak very well to your audience? Now you are aware of what needs to be changed.