What is ASO and what is mobile application positioning?

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This episode of the SEO Podcast will be devoted to the service of positioning mobile applications, or more precisely, increasing their visibility in the Google Play and Apple App Store app stores. The ASO (App Store Optimization) service consists of increasing the number of views, installations and purchases of applications in stores built into the Android free email lists uk iOS systems. I will tell you exactly what the ASO service is and list the most important differences between the Google Play store and the Apple App Store that can be used during the positioning of mobile applications. You will learn specific tips that should be used during the positioning of mobile applications, as well as tools that are worth using.



What are the differences between the Google Play Store and the Apple App Store?
What is ASO service and how to promote mobile applications?
What tools should be used during ASO service?
You will find answers to these questions in today's episode of the SEO Podcast!

Today's episode is dedicated to the service of promoting mobile applications in Google Play and App Store stores, or more precisely, optimizing the subpage of a given application in the mobile store. This service is referred to by the acronym "ASO" coming from the words in English "App Store Optimization", the purpose of which is to build the visibility of the application in the search results available in the Google Play mobile store or Apple App Store, and thus increase the number of downloads and installations of the application on smartphones and tablets.