The following information came into our possession

[nusaiba127]

What exactly works was completely unclear to the business owners. Moreover, the company's management noticed that despite a significant increase in advertising budgets, the company's turnover and profits did not increase.

Naturally, the company wanted to know the reason for this trend and what internet marketing tools would be more sensible to focus on. This is what we had to find out.

After the briefing, a plan for the implementation of Internet marketing in the company was developed.

First of all, we set up statistics collection systems, russia consumer email list which allowed us to control the chain: costs - traffic - conversions - profit. We first analyzed the distribution of profits between channels, and then analyzed the distribution of profits between the sources of the Referral channel.


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The most profitable channel was Referral. We decided to take a closer look at it.


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The diagram shows that vk.com was the most profitable. However, there was an option to increase the profits and make it more efficient.