Such a goal is measurable, it is easy to determine whether this number of flowers was sold or not.
The goal must be realistic. A florist in Prague can handle this volume of flowers, but a florist somewhere in Zelená Lhota in the middle of Šumava will have a hard time doing it.
Likewise, it makes no sense to set out to sell expensive orchids because customers are not familiar with them and are not interested in them. Roses are simply an ageless classic. From this point of view, the goal is set correctly.
Terminated
The goal is related to 1 accounting period – month. However, I can also facebook database plan monthly and annual goals. For certain seasons, such as Valentine's Day, I can have higher goals. However, they must always meet SMART criteria.
Phase 3: Measuring goals
Goals need to be measured and analyzed continuously. If the company is doing well, it can increase the goals every month.
There are a number of ways to measure goals . In the florist example, one way is to track inventory . However, most websites have multiple goals and they are often much more abstract.
For example, you can measure sending an inquiry form, reading an article on a blog, the number of likes or shares on social networks, watching a video. In such examples, a somewhat more advanced analytics is needed. There are a whole range of tools. Classic Google Analytics, SmartsUpp, Ahrefs, you can add a special pixel to articles that can track whether and where the user has finished reading.
Most websites need a combination of several tools . Web analytics deals with the issue of measuring goals.