The very first thing to do to increase visits to your website is to work on SEO. SEO is a subject of study that concerns techniques and strategies in order to bring the site for certain keywords to the top positions in search engines. By optimizing a site for search engines and positioning yourself at your best on Google, Bing, Yahoo etc… you will be able to increase your organic graph and consequently have greater possibilities of profit. You don't know SEO and think it's too complex for you? Don't worry, if you need help you can get help from a professional, like me, and ask for SEO consultancy !
Work with newsletters
In fact, if you have made a good collection of email contacts you can use them to implement your newsletter strategy. Email marketing involves sending daily, weekly or monthly emails to your customers or people interested in your brand and your product. With a pharmacy database newsletter you can increase visits to your website and at the same time, by offering discounts and promotions, increase your profits.
Work on the site design
Many do not give importance to the aesthetics and especially to the navigability of the website, this is a big mistake. First of all, Google and other search engines reward sites that have a clear structure and that are well visible from mobile and desktop, secondly a user who finds a well-made site stays longer, saves the pages that interest him, comes back to make new purchases or read new articles . Therefore, before thinking about all the strategies to increase visits to your website, focus on web design, to have a fast site, aesthetically pleasing and ready to welcome your users.
Podcasts and tutorials
If you want to increase visits to your website and at the same time create an active fan base, or a more interested group of customers , a good strategy is to include podcasts and weekly tutorials. With this strategy, you can increase visits to your website every week, and at the same time show them how a product works or explain a service to them, thus leading them to make a purchase or ask for advice.