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If you enjoyed this article, please subscribe to our YouTube channel for WordPress video tutorials. You can also find us on Twitter and Facebook .The Anatomy of a High-Converting Landing Page (Expert Insights)
A landing page is a standalone web page created with a single goal. It leads visitors to a single action, such bosnia and herzegovina telemarketing data as purchasing or signing up for a newsletter. This is the page's CTA or call to action.
According to a study , the average conversion rate of landing pages is 26% and only less than 10% achieve conversion levels above 70%.
So what makes the less than 10% of high-converting landing pages different, leading them to get over 70% conversions?
In this article, I'll reveal the anatomy of a high-converting landing page so you can skyrocket your conversion rate.
I have spent years analyzing and designing the most successful landing pages. So, let’s get started.
Note: This is a guest post by John Turner, co-founder of SeedProd , the best landing page builder plugin. We run an expert column every other Thursday at WPBeginner. This is an invitation-only column, which means we do not accept unsolicited guest post offers.
The Anatomy of a High Converting Landing Page
In this post I will cover several topics. Here is a handy list that will allow you to jump to the section that interests you most:
Don’t Distract Visitors
Make It Easy to Convert
Foster Trust Among Your Audience
Have a Compelling & Prominent CTA
High Converting Landing Pages Turn Abandoning Users Into Customers
1. Don't distract visitors
A landing page should have one purpose: conversion. So when designing your page, you should include only the elements that will encourage users to convert. Eliminate the rest.