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Poor Timing of Messages

Posted: Tue May 20, 2025 5:47 am
by sumona
Why It’s a Mistake:
Sending SMS at the wrong time — like during late nights or early mornings — can disrupt recipients and result in unsubscribes.

What to Do Instead:

Send messages during optimal hours (typically between 10 AM – 8 PM).

Consider time zones if you have customers in multiple regions.

Use analytics to determine when your audience is most responsive.

7. Lack of Personalization
Why It’s a Mistake:
Generic messages are less engaging and feel impersonal. SMS is a cameroon mobile phone number list one-on-one channel, and personalization matters.

What to Do Instead:

Use subscriber names and preferences in messages.

Send recommendations based on past purchases or browsing history.

Include location-based offers or reminders when applicable.