Big Database

The easiest solution is to use a top-notch personalization tool that optimizes the load time of each embedded content piece, resulting in load times of under a second—this way, most visitors won’t notice the flicker.
The second option is simply being careful about the size of the content being ...

A powerful technique to avoid ending up in the “Junk” folder is to offer different types of emails your customers might be interested in. For example, if you have both men’s and women’s clothing, you could provide the opportunity for customers to choose whether they want to receive sales emails ...

Choose images that reinforce—or at least don’t contradict—what your copy is saying. Mismatched text and images are confusing because your visitors won’t know which message to focus on.

Another strategy is to insert visual elements like arrows that point toward the call-to-action button. An arrow ...

Put simply, you don’t want to try to sell products or services to people who are not part of your target audience.

You should always try to keep track of your customers’ value perception. This means knowing which aspects of your products are perceived to be the most beneficial. Surveys and focus ...

Wrapping up
Hopefully, you’ve been able to pick up some useful knowledge from this overview of creating a website personalization strategy. Each site visitor should have the chance to get a customized experience that leaves them feeling fulfilled and excited to come back to your store.

If you’re ...

enge, limiting how much personalization ecommerce stores could deliver to their customers. Until now…

OptiMonk 3.0 allows you to personalize entire website sections without writing a single line of code.

With our Embedded Content feature, you can place personalized offers, surveys, and other ...

One of their first major campaigns designed to raise brand awareness was an old-school TV spot. Called “Care Wildly,” it shows a woman sending Bloom & Wild flowers to her sister.


The campaign was astoundingly successful and allowed the company to “tell a story of who we are,” according to brand ...

Here are a few specific benefits of content personalization:

1. Conversion increases
Personalized content enables you to achieve higher conversion rates because customers won’t ignore the content you’re showing them. By presenting different versions of your content to different audiences, you’ll be ...

Christopher Cloos Website Personalization
You can create the exact same personalized shopping experience as Christopher Cloos does using OptiMonk’s product recommendation feature and the templates below.







Tip #3: Offer gifts or free products
Obvi is a DTC brand that sells dietary supplements ...

Christopher Cloos Website Personalization
You can create the exact same personalized shopping experience as Christopher Cloos does using OptiMonk’s product recommendation feature and the templates below.







Tip #3: Offer gifts or free products
Obvi is a DTC brand that sells dietary supplements ...