Big Database

Emotional intelligence is an essential life skill and makes all the difference for sales consultants to succeed in their profession. Learn all about it!

How do you react under pressure? Do you usually stay calm or panic?

Are you able to remain objective and understand all points of view when you ...

Facebook is the platform on which many international brands have launched their digital marketing strategy. Here, they must take into account demographic aspects and understand how, for example, to show different content for various countries with different languages ​​or time zones. We call this ...

The Rock Content Methodology is made up of 4 stages that, when followed correctly, bring promising results for lead generation and ultimately many sales. Learn here everything about the methodology in practice and its applications for your company.

You know very well that content marketing stopped ...

Digital marketing is a fundamental tool for boosting our business or website. In addition, it has a wide range of possibilities for putting it into practice.

Because of this breadth of possibilities, it is very easy to get lost, doing tasks that are not very important and leaving aside others that ...

There are several innovative marketing solutions and, in an increasingly competitive technology market, it is important to use as many strategies as possible. Learn about good options for a business in this segment.

The adage "a blacksmith's house requires a wooden knife" is a good example of the ...

Marketing is the science and art of exploring, creating and delivering value to satisfy the needs of a target market at a profitable rate. Marketing identifies unmet needs and wants. It defines, measures and quantifies the size of the identified market and the profit potential.

Do you know what ...

We all know how annoying it can be to receive calls from companies trying to sell us products we don't need. In fact, most of the time, due to the insistence of companies, we end up very upset by the waste of time and don't buy anything. Do you want to know what is the right way to reach a customer ...

Giveaways on social media are very common. You've probably come across one, participated in one, or even won a prize.

In fact, many brands use it to gain more visibility, win over new followers and increase their business opportunities — and they do so successfully!

But make no mistake, creating ...

Creating a brand identity requires the development of effective management and marketing actions. A good branding study, for example, makes a brand more competitive, attractive and communicative — and this is where our topic today comes in: the brand persona.

A brand persona is the personification ...

Discover the best apps to record your computer or mobile screen, free and paid, for Windows and Mac, iOS and Android.

Have you ever thought about using videos in your Content Marketing strategy ? If so, you've probably already looked into some equipment for that. But did you know that you could ...